Monday, 27 February 2017

How iOS And Android App Development Have Transformed The Businesses?

Ten years back, having a mobile in hand was a sign of lavish lifestyle and now having a smartphone has become a must. Going mobile way is a trend that businesses have started following to better monetize on the lucrative opportunity.

The businesses are changing the core functionality, workflow, processes, and methodologies to go mobile way. The mobile app development is perfectly complementing the changes that businesses are bringing to stay sync with the digital customers and market.

In the mobile application development, the iOS app development and Android app development are the two strong warriors that are helping the businesses to win in the battle. With technology advancements, a lot more changes to come that enable businesses to innovate and bring along the positive transformations. What are they?

Take a look at how the mobile app development have altered the way businesses run:

Foster real-time connections

The mobile apps enable the instant communication between the business and their customers. The information can be disseminated to the target audience at the flash of light. This way time-bound data can be transferred, which gives a leg up to the business internal processes as the wireless connection keep the employees connected no matter whether they are in the field or on the desk.

Enhance the business efficacy

Today, what all matters is the speed and the same customers anticipate from all types of the businesses. The quick response is appreciated, while a delay puts off the customers. Be it a payment processing at the Ecommerce store or the money transaction at the banking app, the customers want it to be executed in a few seconds. 

The mobile apps are built to serve the same purpose thats making the lives amazingly easier with swift action and faster response at the fingertips.

Improve awareness in a personalized way

With traditional marketing, penetrating various geographic nations is a hard nut to crack alongside it demands an investment of the huge dollars. Thats where digital marketing with mobile app development is advantageous as reaching the different regionscustomers in their native look and feel is easier and it brings a rewarding response. The digital campaigns can be personalized to gain rewarding results and delight the customers.

Add novelty

Creating a business presence on mobile with either iOS app development or Android app development has become essential. To get ahead of the pack, the businesses need to deliver the mesmerizing experience through mobile apps that differentiate the brand and appeal the customers. Besides, the innovation is a never-ending process as technology will never stop advancing, so to keep winning in the battle, you have to keep the business app evolving integrating advanced technology.

Tailor the focus on a demographics

With personalized campaigns, the customized messages are sent to the customers based on the demographics and sales history. It alleviates the bombardment of the messages on the customersmobile, which actually frustrates them. 

Also, to target the right prospects, the sign-up forms can be provided, so no uninterested customer will be targeted. It reduces the unnecessary efforts which otherwise, get spent on those customers who are not a right fit for the campaign.


Mobile app development is a roadway to create a strong foothold in the industry your business belongs to. From business communication to workflow to the maintenance, all goes digital and gets available boundlessly. Are you ready to add another dimension to your business and create ripples in the market with a one-of-a-kind mobile app?

Get partnered with the right mobile application development company to build the right app that helps you reach the right audience at the right time.

Friday, 10 February 2017

How Is Augmented Reality Creating Disruption In Android Game Development?

A few glimpse of Android game development:
  • On Google play store, 90% of the revenue is generated from the downloads and in-app purchases of the game apps.
  • The Android game market would grow by 19% in 2017.
  • Customer acquisition for the popular would surpass $25 and competition gets an edge.
The fact hidden behind the statistics released by the leading research survey or studies vividly states that Android game development is undergoing a major transformation to craft the apps that engage, excites and enthrall the users.

AR - Android Game Development
Here, only the emerging technology can help.

How would be the impact of the technology that has gamified the work process of the businesses, if leveraged for game development? It will create a disruption in the gaming industry. Excited to know about the technology? It is none other than AUGMENTED REALITY AND VIRTUAL REALITY.

Yes, presently Android Game Developers are showing more inclination towards AR Android Game Development as they are offering a one-of-a-kind experience to the users. 

Before digging into the depth how AR is changing the gears of the app development, firstly understand what the AR technology is:

Augmented reality (AR) technology that overlays the 3D content like- images, audio or video over the 2D objects to create immersive experiences. The technology immerses the audience in what they are playing and thrill them in the virtual world with the smart phone. The launch of Pokemon Go packed with GPS, AR and location-specific technology that you may have also played was a great success.

How can the AR game be developed?

The technology has provided augmented reality SDK that allows developers to build the game apps on the top of Android and iOS platform. The SDK enable any type of 3D content to prepare and display when viewed through AR-enabled mobile app camera. The images are turned into traceable data sets and the digital content to trigger when overplayed is added. Later, the digital artists begin the coding.

Leveraging AR, different genres of the game apps can be developed such as racing game, action game, arcade game, sports game, educational game or multiplayer game.

The interactive experience is helping the diverse industry verticals to catch more eyeballs and turn visitors into potential customers. Let’s understand it with the instance of E-commerce.

Online commerce: The E-retailing has turned the table upside down by offering the brick-and-mortar store like experience while sitting at home. The virtual fitting room or the virtual try on solution lets the users virtually see how they look in reality. The technology has really gamified the way businesses work.
  • Similarly, the gaming industry has gone up to the next level with augmented reality. But, there are a few things that Android game developers need to follow.
  • They are: Of course, the AR app development is new to you, so don’t give up at first and keep practicing to resolve the challenges and build the impeccable app.
  • Creating the replica of the game app that already exists in the market is of no worth. To make the app really a great hit, the idea has to be original and offer the experience that no app has offered.
  • Building complex game apps are also less liked by the users, so to make the gameplay addictive, introduce all the elements that match with the current trends.
  • Before the final release, beta testing of the app is all-important so allow the third party to test your app and find the loopholes or the bugs it has. This step enables the flawless release of the full-fledged solution.

In the last five years, a rush towards the augmented reality solution development is observed. The technology is playing a key role to take the Android game development to a higher level and enhance its user base. What are your thoughts upon this? Share your views in the comments below.

Thursday, 2 February 2017

7 Tips To Follow Before You Jump On The iPhone App Development

According to App Promo, “Developing iOS app is not like crossing the sea during HIGH tide as many lone developers had a runaway success, while some leading app makers struggle to launch the app onto Apple store.”

It’s vivid that iOS app development is simultaneously challenging as well as a rewarding job if done precisely. 

After witnessing all this, finally, you have set your mind to start developing iOS games or iOS apps, right? Well, it is a good decision that you have made, but the success cannot be guaranteed.

It’s bewildering! So, what to do? The developers need to heed the iOS app development and engineer the app that’s engaging and praised by the users. For this, the developers have to consider 7 things which should not be overlooked during app development.

Become a member of the Apple program

Although joining the Apple programs costs a few bucks, but it’s worth paying. From initial phase of the development to the final release, it’s a big help. One will get the necessary resources and support, access to the beta testing tools, and app analytics for building full-fledged iOS apps. 

 Just practice

For building iOS apps, there is no other way around learning Objective C and Swift. They are an integral part of the various types of iPhone app development. However, there exist more programming languages to learn for iOS app development, but mainly these two languages come handy.  

App idea assessment

Before starting the app development, it is essential to consult the others about your app idea. No matter how unique your app idea is, but if users won’t find it valuable enough, then getting an edge in the market and ROI will remain a fantasy. 

59% of the apps don’t even generate enough revenue and break even on the development costs. So, garner the feedback of others and measure the probability of app idea acceptance at first. 

Adhere to the Apple’s guidelines

It’s universally known that Apple accepts only those apps that are of high-quality and deliver some value to the users. Many developers face rejection while uploading the app onto the Apple store as they don’t pass the Apple’s quality standards. Make sure that you follow all the rules and regulations so that no rejection you have to perceive.

Intuitive UI

Apple is not just strict about the impeccable iOS app coding, while it has strict rules that apply to design elements as well. Additionally, the alluring graphics and excellent layout hook up the users and keep them interested.

Prompt support

Creating a FAQ section or answering the users’ question within seconds is a key to convert them into loyal users or advocate your app.

Don’t set impossible preferences

Thinking of million downloads of the app just after a day of the app launch is a daydream. Keep the realistic expectations so that you will not get disheartened when the app scores hardly 100 downloads in a month. If your app holds such significance, it will become automatically get noticed and become viral, but it takes the time and demand efforts as well.

On the planet, no one like to use the apps that crash or freezes. The high-performance is the part and parcel of the iPhone Application Development. But, there are a few more points that you should consider to make your app widely accepted by the huge audience. The different types of the iOS apps are developed catering users’ interest.

According to the, “The most popular Apple app store category is iPhone Game Development.”

This is merely a statistics. What’s your plan to do? Ready to develop the iOS app? If so, go forth and share your iPhone app development experience in the comments below.